FIRST AMENDMENT CAMPAIGN

SAVE THE HOT TAKES

“Save the Hot Takes” is a strategic communications and branding campaign created for a college course focused on the First Amendment and freedom of expression. I led the visual identity for the campaign, designing stickers, buttons, and posters that helped bring the concept to life across campus.

The idea centered around how even the most unpopular opinions are protected under free speech, from everyday preferences to controversial takes, making the First Amendment more relatable and engaging for college students through bold, playful, and accessible campaign design.

THE BRAND

THE CAMPAIGN

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