ORTHOCAROLINA

ORTHOCAROLINA

Since 2023, I’ve worked at OrthoCarolina, starting in social media and growing into my current role as Marketing Manager. My work spans social media strategy, content design, PR, paid media, and patient education across both digital and live platforms.

I’ve also led event concepting and execution, along with the promotional materials that support them including live webinars, Q&A sessions, in-person events, and ongoing educational campaigns. The focus is on turning complex orthopedic topics into clear, engaging content that builds trust, strengthens patient education, and maintains consistent storytelling across social, events, and healthcare marketing channels.